How to Use Your Biggest Ass-et to Kick Ass

“The 21st century is, without question, THE century of the woman”

Oscar de la Renta

Carrie, Sex and the City Season 6                              Michelle Obama                                         Cast of Mad Men

If you’re anything like me, you wish women today would dress like the women on Mad Men.

Full silhouettes. Box hats. White gloves. Watch fabs.

Don’t get me started.

Like Sex and the City, I don’t tune in to Mad Men for the drama.

Although the acting’s pretty darn good.

I don’t even tune in to ogle at John Hamm.

Well….., totally.

I tune in to see the clothes:

Gorge, right?

The ’60′s may be ova,’ but these women are anything but old school.

On the contrary, they used clothes to show of their big asset:

The power of their femininity.

When I think about my favorite iconic women throughout history, there is invariably one trait they all have in common that a lot of other women lack, today especially.

They realised that their femininity is their greatest asset and dressed accordingly.

Take a look:

\

In my humble opinion, the most successful women have built their empires (in no small part) through understanding and embracing the effect femininity can have on men.

This is not demeaning! It’s totally empowering.

I don’t care what field you’re in. If you’re serious about kicking ass and building your brand, it’s time you got serious about your image. And not just via blazers. Seriously. If I see Hillary Clinton in another black pantsuit I’m gonna scream. Why not change it up for a conservative Michael Kors or Oscar de la Renta dress? I guarantee you’ll still look powerful while accentuating your femininity.

You’re a woman, right? Start looking like one.

Am I suggesting you never wear pants? Absolutely not! I happen to think menswear can be very sexy and am a frequenter of the JCrew menswear department.

If you’re insistent on wearing a black pantsuit, you still have options. I’d suggest spiffying it up with red nails (short; long red nails look tacky). Add a splash of color with a pair of purple Christian Louboutin stilettos.

Whether or not you’re obsessed with denim or pantsuits, you can still find ways to accentuate your femininity. Here are some suggestions:

1. Don’t leave the house without mascara.
2. Blow dry your hair. Too lazy? Fork over some dough and get it done once a week. Nothing pulls an outfit together like great hair.
3. Manicured nails. Do it yourself or pay $10 to have a professional do it instead.
4. Accessorise, accessorise, accessorise. A cool broche can vamp up a tired blazer. A gold necklace will add instant personality to an otherwise drab grey v neck tee.
5. Undergarments are one of the most overlooked clothing “genre.” When your bra actually fits, your clothes will look better; not to mention you’ll feel sexier. For lingerie, Agent Provocateur is my fave go to store: http://www.agentprovocateur.com
6. Invest in a great pair of heels. Shoes are the sure fire way to sex up any outfit. A pair of stillettos can transform a cotton James Perse tee and wide leg J Brand jeans from casual errand running ensemble into rad date night attire.**My fave high end shoe brands: Lanvin, Stella McCartney, Christian Louboutin.
7. Red lipstick. Not gloss. For high glamour, go for a matte red lipstick. Think Gwen Stefani. My favorite is Viva Glam III by MAC Cosmetics.
8. Wear a dress! Caveat: One that accentuates your curves, not a shapeless potatoe sack. In my opinion, no one makes a dress better today than Oscar de la Renta and Alice Temperley. Their clothes are an investment, but they’re timeless and you’ll have them for life with proper care. View the current Temperley line here: http://budurl.com/kwku
9. Belt it. Accentuate your waist line. If your coat is shapeless, add a belt above your hips! If your dress isn’t fitting well and you can’t afford to buy a new one or get it tailored, add a belt! **As a general rule of thumb for dresses, a belt should hit approx. two inches below your bust line where your waist is most narrow.
10. Wax. You know…down unda.’ Regardless of if there’s a current special someone in your life that will see it. You will and you’ll benefit. May sound wacky. Just do it. I guarantee you’ll feel better. In my experience, nothing feels like walking sex quite like a Brazilian.